INVENTION OF ROSWELLITE EXPECTED TO PRODUCE RAPID GROWTH IN RIBBON MIC SEGMENT
ASHLAND, MASSACHUSETTS JULY 28, 2008: Soundwave Research Laboratories,
Inc., producers of Crowley and Tripp Ribbon Microphones, today announced
that it expects rapid market growth in the ribbon microphone category, primarily due to its invention and introduction of the new nanomaterial"Roswellite(tm)" that overcomes the long standing durability problems
inherent in all previous ribbon microphones.
The invention of Roswellite is a breakthrough that was made possible
through a concentrated materials development program alongside a focused
product and market development mission," said Robert J. Crowley, president
of the company. "What was once a niche segment, is poised to grow and
compete head-to-head with condenser and dynamic microphones for virtually
any sound pickup application - and now is growing at a very rapid rate of
over twenty-percent annually."
Crowley also thinks that the status quo will soon be eclipsed. "Ribbon
technology is finally durable, repeatable and manufacturable in modern
production environments to maintain the highest quality standards," he said."The larger manufacturers have avoided the service problems that are
associated with the "foils." Roswellite is so much stronger, and yet
produces a sound as good or better than traditional, but fragile,
materials."
Chris Regan, product manager of Crowley and Tripp Ribbon microphones, sees a
quadrupling of the ribbon market in a relatively short time. "Most current
ribbon microphones are sold through smaller sales channels and serve minor
markets, but all that has changed with the introduction of Roswellite.
Ribbons have gone from a "nice to have" to a "must have," he said. Regan
asserts that the market potential is quite large, claiming every musician
with a computer who wants to make a high-quality recording represents a
possible customer, and observed that ribbon microphones are increasingly
becoming the preferred tool of choice for many vocalists, guitarists,
percussionists, as well as traditional string and brass musicians. "We are
experiencing a very rapid change where skilled artists select all of their
instruments, including the specific recording gear," he added.
Hugh Tripp, co-founder of Soundwave, made additional observations based on
his experience making precision medical devices. "The Roswellite material
obsoletes the old materials, and we are seeing that our customers are
readily accepting it," he remarked. "It was time for an improvement, and
this is the first fundamental improvement to any of the major microphones
types in several decades. We are in a happy place today."
Crowley and Tripp Microphones are made in Ashland Massachusetts by people
who know the art and science of acoustics. Roswellite-equipped ribbon
microphones include Naked Eye Roswellite ($1,295) and el Diablo ($2,750)
premium ribbon microphones.
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