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114. MediaCampBucks08

Today’s show features a big discussion around the subject of social media, with some serious questions being asked. I’d like to extend my thanks to Kristian and Christine for taking part in a great debate.

00:01:13 AC Ident
00:01:49 The Subways - Rock ‘n’ Roll Queen
00:04:23 Welcome to AC Radio
00:06:31 MediaCampBucks08 and serious use of social media
00:12:08 Measurements in social media (Christine joins the show)
00:16:10 Analysing texts
00:17:18 Qualitative and quantitative measurements in social media
00:19:18 Nielsen BuzzMetrics and measuring semantics (soft data)
00:23:33 Importance in finding the right solution social media for each specific company or business
00:25:53 Cost versus value of social media solutions
00:28:45 Who can you really reach with social media, who is it for?
00:35:04 Is social media a bad expression? Isn’t it just another communication channel?
00:37:10 CEO and their egos
00:38:43 Christine’s contact details
00:39:32 Panic at the disco - I write sins not tragedies
00:42:37 Kris went over to the dark side and bought a Mac
00:46:03 Secret project coming up
00:47:43 Plastic clogs where do they come from?
00:49:57 Volvos and…do they have a secret contract with Hollywood?
00:52:17 Song 3 - Diamond Dogs
00:54:42 Goodbyes and Contact Information

 
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4 Responses to “114. MediaCampBucks08”

  1. PurpleCar » AC RADIO interview Says:

    [...] AC RADIO interview With Chris Hambly of AudioCourses.com here. [...]

  2. Philip Campbell Says:

    Purplecar gets everywhere! :) - great podcast, nice audio - what mic are you using chris, sounds lovely.

  3. chambly Says:

    I use a MXL 990 on this episode, but all others I used an SM57, not a huge difference.

    The secret is to get up close so you are eating it, that then manifests the “proximity effect”.

    http://en.wikipedia.org/wiki/Proximity_effect_%28audio%29

  4. CJ Says:

    Great section on measurements and the very important - what the hell does the term Social Media mean to anyone not obsessed with playing with it? Increasing channels of communication I like that slant, the ultimate self promotion. And achievable by involving teams and departments to absorb each new channel.

    Now I am coming to terms with Social Media ironing out my vocabulary for those who just want its benefits and not the intimate details of how it works is the tricky step. Listen and learn.

    I just want people to love it as much as I do!

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