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114. MediaCampBucks08

Monday, May 12th, 2008

Today’s show features a big discussion around the subject of social media, with some serious questions being asked. I’d like to extend my thanks to Kristian and Christine for taking part in a great debate.

00:01:13 AC Ident
00:01:49 The Subways - Rock ‘n’ Roll Queen
00:04:23 Welcome to AC Radio
00:06:31 MediaCampBucks08 and serious use of social media
00:12:08 Measurements in social media (Christine joins the show)
00:16:10 Analysing texts
00:17:18 Qualitative and quantitative measurements in social media
00:19:18 Nielsen BuzzMetrics and measuring semantics (soft data)
00:23:33 Importance in finding the right solution social media for each specific company or business
00:25:53 Cost versus value of social media solutions
00:28:45 Who can you really reach with social media, who is it for?
00:35:04 Is social media a bad expression? Isn’t it just another communication channel?
00:37:10 CEO and their egos
00:38:43 Christine’s contact details
00:39:32 Panic at the disco - I write sins not tragedies
00:42:37 Kris went over to the dark side and bought a Mac
00:46:03 Secret project coming up
00:47:43 Plastic clogs where do they come from?
00:49:57 Volvos and…do they have a secret contract with Hollywood?
00:52:17 Song 3 - Diamond Dogs
00:54:42 Goodbyes and Contact Information

 
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